The Horrible UX Design of the Nissan Rogue

Fredrick Royster
4 min readJun 8, 2024
2022 Nissan Rogue

Following an intense Spring semester during my first year of grad school at Illinois State University, I wanted to visit home to see family and friends before the summer term began (we were given an entire week off in between!).

My aging 15-year-old Volkswagen Golf has seen better days, so I rented a Nissan Rogue for the 120-mile trip north to the Chicago Suburbs from Bloomington, IL.

Now I LOVE cars. It’s how I got into art and design. You ask a kid what they want to be when they want go grow up, they may say doctor or firefighter. Not me! I wanted to design cars for General Motors.
The Chicago Auto Show was an annual ritual for me and my brother. From second grade to my junior year of college, I only missed one!

While I am more of a hot hatchback fan (VW GTI, Toyota Corolla GR), I was intrigued by how an SUV like the Nissan Rogue would drive.

When I got into the Rogue, I looked down at the gear shift and was instantly befuddled. How does this thing work? I could not figure out how to use it. I had never seen a gearshift like this before. I had to Google how to use it, which sent me to a dealer video on how to use it.

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